Social Media, Emails, Events — Oh My!: Finding The Balance For Your Brand Strategy
So you’ve nailed down your brand identity. Congratulations — that’s a big accomplishment! You’ve spent the last several weeks, months or maybe even years developing and fine-tuning your vision, mission and target audience. You’ve established your brand personality and determined the best colors, fonts and visual elements to include in your marketing materials. Now what? […]
Member Spotlight: Dan Williams
We all know sports can teach you teamwork, discipline, and perseverance. But for Dan Williams, founder of Sports Serve, the real victory is shaping who you become along the way. “I help parents, coaches, and athletes build stronger character through sports,” Dan says. “Winning is great, but the ultimate goal is becoming the kind of […]
The Art of Connecting: Crafting a Networking Strategy that Fits YOU!
Networking. Some of us thrive while networking. For others, well, it’s a bit more of a struggle! Whether you fall on either side of the networking ditch or land somewhere in the middle, you can always refine the way you collaborate with other business leaders, entrepreneurs and professionals. Here are some things we’ve learned to […]
Does AI Deserve a Seat at the Marketing Table?
Does AI Deserve a Seat at the Marketing Table? A potentially controversial take on the tech takeover Be honest: When you read the title, did you think, “Great, another article complaining that AI is taking jobs.”? What would you say if we told you we used AI to brainstorm this post? Whether you’re a writer, […]
Coworking Perks + Amenitites: Why Do They Matter?
What makes Cornerstone different from other coworking spaces? That’s a great question and we’re so glad you asked! 😉 First and foremost, Cornerstone has been around since 2013. That’s a long time, and over the years, we’ve had the chance to learn the ropes, figure out what works, and understand what you need—while cutting out […]
Networking Confidence: Go from Awkward to Amazing
Networking can be a daunting experience, especially if you’re naturally shy or uncomfortable in social settings. However, with a few strategies and mindset shifts, you can transform those nervous jitters into confident connections. Here’s how to go from awkward to amazing in your networking efforts: Shift Your Mindset Instead of viewing networking as a chore, […]
Why Coworking?
It’s so funny how Coworking is now a household term – thanks Covid! When Cornerstone started, it was to fit a need in the community. A need that stemmed from a family starting their own business while running out of room in their home basement! And man, are we so glad that Novologic decided to […]
“Relationshipping” – The New Networking
How do you genuinely feel about networking? The suits, the business cards, the sales pitch – it’s all a bit exhausting, don’t you think? Networking feels so scripted to me. You have the same conversations over and over again, you probably have it memorized by now. So when I heard someone say ‘relationshipping’ it stopped […]
Women Supporting Women
As we know, March is international Women’s month! Who runs the world?! But really, where would we be without women? Non-existent, literally. But on the other hand, there is at least one woman who has helped mold and shaped you to be the person that you are today. That woman might have been your mom, […]
Daily Habits to Start your day off right!
Does anyone else feel like they have a thousand things to do in a day just so everything doesn’t blow up in your face? The simple things are often the ones that can make you feel behind if you don’t get ahead of it! I like to think that I am an organized person. But […]